Framework
Skills × passion × money (Ikigai-style idea filter)
Pick an idea at the overlap of what you are good at, what you love, and what people will pay for (Sam Parr adds 'what the world wants').
Pick an idea at the overlap of what you are good at, what you love, and what people will pay for (Sam Parr adds ‘what the world wants’).
Components
- What you’re good at
- What you love
- What people will pay for
- (What the world wants)
Who describes it
- Sam Parr — Ikigai for picking projects: For proven achievers: pick a project in the middle of what the world wants, what it will pay for, what you’re good at and what you love. (Sam Parr · Sam Parr (Jul 2026) ▶ 08:31)
- presenter — Idea only you can build: Pat’s three criteria for a business idea. (presenter · The day I hit reset on my life (Oct 2024) ▶ 04:33)