Hub
Buying, selling & investing
Hub for buying, selling & investing: 326 ideas from 39 episodes, organised into pages.
This cluster covers the money end of a small online business: selling and flipping apps, what drives valuation, buying instead of building, and deciding when to exit. Sale prices on the channel are mostly self-reported, several are currency-unstated, and some headline valuations come from titles or narration rather than the founder (presenter · David Bressler (Feb 2024) ▶ 00:03).
Three ideas have the broadest support. A “build to flip” school grows small apps or micro-SaaS quickly and sells rather than scaling them (Lotts Ezeike · Lotts Ezeike (Nov 2025) ▶ 03:56) (Domenico Gagliardi · Domenico Gagliardi (Oct 2025) ▶ 02:18) (Will Baker · Will Baker (Aug 2026) ▶ 03:50). Sales run through Acquire.com, brokers and buyer competition (Nico · Nico (Mar 2025) ▶ 12:47) (Jeremy Redman · Jeremy Redman (Apr 2026) ▶ 12:04). And recurring customers, evergreen demand and growth raise the multiple (Thomas Smale · Thomas Smale (Apr 2023) ▶ 08:15) (Samuel Rondot · Samuel Rondot (Jul 2025) ▶ 12:21).
The main debate is whether to sell early or hold. Lotts Ezeike would rather take two to three years of profit up front (Lotts Ezeike · Lotts Ezeike (Nov 2025) ▶ 00:32); David Park chose not to sell at a low point and says the business then more than doubled (David Park · David Park (Jan 2024) ▶ 13:14). Pat Walls’ sale of Starter Story to HubSpot, which owns the channel, is the presenter’s own account (presenter · I sold my company (Feb 2026) ▶ 07:24). Multiples conflict too: a broker says small businesses sell on profit (Thomas Smale · Thomas Smale (Apr 2023) ▶ 12:11), while recent app sales were quoted on revenue (Domenico Gagliardi · Domenico Gagliardi (Oct 2025) ▶ 01:13).
Start with Portfolio, app flipping & selling, then Selling and flipping apps and How small businesses are valued. Buying rests mostly on one broker interview (Buying a business); angel investing is a single-guest topic, covered within Bootstrapping vs VC.
Pages in this area
| Page | Type | Episodes | Confidence |
|---|---|---|---|
| Selling and flipping apps | how-to | 24 | high |
| How small businesses are valued | concept | 18 | high |
| Exits and life after | synthesis | 15 | high |
| Buying a business | how-to | 5 | medium |
Covered as sections of other pages: Angel investing & syndicates → Bootstrapping vs VC.
Live debates
- What kind of company is worth investing in? — see Bootstrapping vs VC
- Sell when a good offer arrives, or keep building? — see Exits and life after
- Sell early for cash, or hold for recurring revenue? — see Selling and flipping apps
- Profit multiple or revenue multiple? — see How small businesses are valued
Blueprints
Sources
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The Underdog: From His Parent’s Basement to $25M
13:14 into “The Underdog: From His Parent’s Basement to $25M”
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I Locked Myself In A Room, Made 17 Apps, & Sold 2 for $265,000
12:47 into “I Locked Myself In A Room, Made 17 Apps, & Sold 2 for $265,000”
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